How Stories Help You Connect with Readers
THE RORY VADEN SHOW Rory Vaden and I talk about the power of telling a story. In this show, we discuss the critical elements that make up a great story and the most common mistakes people make. Interview Highlights: • People want authenticity and connection. Stories create that connection. –@ErinKCasey • If you’re writing, you need to have a hook–something that draws peopleRead the rest of this page »
Pure Genius by Don Wettrick
When you discover something that works well—in life, in relationships, on the job—sharing your discovery isn’t bragging… it’s helping. That message of collaboration rings clear in Don Wettrick’s new book, Pure Genius.
Speaking of Stories… Discover Yours with “Get Personal”
Most of my book coaching and editing clients write because they have a message to share or an idea they want to express. When I ask clients why they’re writing a book, I often hear statements like: “I have to get this out of my head.” “People need to know how (fill in the blank) can help them.”
What’s Your Story?
Everyone has a story to tell, a message to share. What’s yours? Are you telling it well? Your book represents you and your business. Done well, it can introduce you to new clients and media contacts, and help you secure lucrative speaking engagements. Done poorly, a book weakens your image and your brand.